Ford Escape Hybrid Electric Vehicle on Track for All-Time Record Sales on Eve of Earth Day
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[04/21/2006] DEARBORN, Mich., April 21 -- Ford Motor Company announced today that the Escape Hybrid is expected to post its highest sales month ever, following increased marketing initiatives, increased tax relief, and increased consumer environmental awareness.
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DEARBORN, Mich., April 21 -- Ford Motor Company announced today that the Escape Hybrid is expected to post its highest sales month ever, following increased marketing initiatives, increased tax relief, and increased consumer environmental awareness.
In February, Ford introduced a national marketing campaign to increase consumer awareness of the benefits of the Escape Hybrid, partnering with Kermit the Frog. In March, Ford also introduced zero percent financing for up to 60 months, to further encourage growth of this important technology.
In April, Ford launched a new hybrid tax hotline, to help educate consumers about the federal, state and local government tax incentives available to Ford hybrid customers. Some consumers can save as much as $6,000 as a result of tax relief on both the Ford Escape Hybrid and Mercury Mariner Hybrid. According to the dealer hotline statistics, the top places to own an Escape Hybrid currently are West Virginia, Colorado, Oregon and Louisiana.
Ford was the first manufacturer to introduce a full hybrid SUV. The Hybrid Escape is the most fuel-efficient SUV on earth, returning 36 miles per gallon on the EPA (Environmental Protection Agency) city cycle.
About Ford Hybrids
* In February 2006, PRIMEDIA's IntelliChoice.com, the online source for
automotive ownership cost and value analysis, named the Ford Escape
Hybrid 2WD "Best SUV Value Under $28,000" in its "Best Overall Value
of the Year" Awards and was the only U.S. auto manufacturer honored
among the very top vehicles by category.
* The 2005 Ford Escape Hybrid is the world's first hybrid-electric SUV
as well as the first hybrid built in North America.
* 2005 Ford Escape Hybrid was recognized as the 2005 North American
Truck of the Year.
* The Mercury Mariner Hybrid was named the first-ever "2006 Green Car
of the Year" by Green Car Journal.
* The Ford Escape Hybrid meets strict Super Ultra Low Emissions
Vehicle (SULEV II) and Advanced Technology Partial Zero Emissions
Vehicle (AT-PZEV) standards.
* The Escape Hybrid is a "full" hybrid, meaning it automatically
switches between pure electric power, pure gasoline engine power or
combined operation to maximize efficiency and performance.
* Ford Motor Company has more than 150 patents from technological
innovations developed for its hybrid program.
* Ford Motor Company will increase its global hybrid production ten-fold
to approximately 250,000 units annually by 2010.
WHO: Ford Motor Company spokespeople are available to comment on the company's commitment to alternative fuel vehicles and its technology driving the latest environmental innovations in the auto industry.
In February, Ford introduced a national marketing campaign to increase consumer awareness of the benefits of the Escape Hybrid, partnering with Kermit the Frog. In March, Ford also introduced zero percent financing for up to 60 months, to further encourage growth of this important technology.
In April, Ford launched a new hybrid tax hotline, to help educate consumers about the federal, state and local government tax incentives available to Ford hybrid customers. Some consumers can save as much as $6,000 as a result of tax relief on both the Ford Escape Hybrid and Mercury Mariner Hybrid. According to the dealer hotline statistics, the top places to own an Escape Hybrid currently are West Virginia, Colorado, Oregon and Louisiana.
Ford was the first manufacturer to introduce a full hybrid SUV. The Hybrid Escape is the most fuel-efficient SUV on earth, returning 36 miles per gallon on the EPA (Environmental Protection Agency) city cycle.
About Ford Hybrids
* In February 2006, PRIMEDIA's IntelliChoice.com, the online source for
automotive ownership cost and value analysis, named the Ford Escape
Hybrid 2WD "Best SUV Value Under $28,000" in its "Best Overall Value
of the Year" Awards and was the only U.S. auto manufacturer honored
among the very top vehicles by category.
* The 2005 Ford Escape Hybrid is the world's first hybrid-electric SUV
as well as the first hybrid built in North America.
* 2005 Ford Escape Hybrid was recognized as the 2005 North American
Truck of the Year.
* The Mercury Mariner Hybrid was named the first-ever "2006 Green Car
of the Year" by Green Car Journal.
* The Ford Escape Hybrid meets strict Super Ultra Low Emissions
Vehicle (SULEV II) and Advanced Technology Partial Zero Emissions
Vehicle (AT-PZEV) standards.
* The Escape Hybrid is a "full" hybrid, meaning it automatically
switches between pure electric power, pure gasoline engine power or
combined operation to maximize efficiency and performance.
* Ford Motor Company has more than 150 patents from technological
innovations developed for its hybrid program.
* Ford Motor Company will increase its global hybrid production ten-fold
to approximately 250,000 units annually by 2010.
WHO: Ford Motor Company spokespeople are available to comment on the company's commitment to alternative fuel vehicles and its technology driving the latest environmental innovations in the auto industry.
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