Mercedes Delivers 500,000 A-Class Units; Meanwhile, Amercians Still Left Out In The Cold
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[09/04/2007] Welcome back ladies and gentlemen; I hope you all had a fantastic extended Labor Day weekend and took advantage of the balmy weather blanketing much of the country. To kick things off this morning comes news that Mercedes' entry-level model - the A-Class - has reached a historic mark, with 500,000 units of the compact model being delivered to customers around the world.
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Welcome back ladies and gentlemen; I hope you all had a fantastic extended Labor Day weekend and took advantage of the balmy weather blanketing much of the country. To kick things off this morning comes news that Mercedes' entry-level model - the A-Class - has reached a historic mark, with 500,000 units of the compact model being delivered to customers around the world.
As for what Dr. Klaus Maier, Executive Vice President Mercedes Car Group, had to say about the historic sales figure: "Ten years ago, Mercedes-Benz created the premium compact class by introducing the A-Class. Since then, the A-Class has become an integral part of our product range and laid the cornerstone for Mercedes-Benz' leading position in this segment."
An integral part of the Mercedes product range? Yes.
Available in the U.S. anytime soon? No.
And so, despite hitting the impressive 500K figure, the dreams of a compact, fuel-efficient Mercedes in America live on.
To learn more about the Mercedes A-Class and its milestone achievement, keep reading for the official press release.
Enjoy.
OFFICIAL PRESS RELEASE
Mercedes-Benz delivers 500,000th unit of the current A-Class to customer
* A-Class is an integral part of the Mercedes-Benz product range since 1997
* Customers enthusiastic about unique safety concept and versatility
* Market leadership in Germany and Italy maintained successfully
Stuttgart, Sep 04, 2007
Since the second generation of the A-Class was introduced to the market in September 2004, Mercedes-Benz has delivered 500,000 units of this compact and versatile model to customers. “Ten years ago, Mercedes-Benz created the premium compact class by introducing the A-Class,” said Dr. Klaus Maier, Executive Vice President Mercedes Car Group, responsible for Sales and Marketing. “Since then, the A-Class has become an integral part of our product range and laid the cornerstone for Mercedes-Benz’ leading position in this segment.”
The A-Class enjoys considerable customer appeal, particularly due to its unique safety concept, spacious interior and impressive versatility. The model is particularly successful in Germany and Italy, where Mercedes-Benz has been successful in maintaining its market leadership in this segment for years. Other key sales markets for the three and five-door versions of the A-Class are France and the UK. About a third of the A-Class customers opt for the fuel-efficient A 180 CDI diesel version (with fuel consumption of 5.2 liters per 100 kilometers) while another third purchases the A150 gasoline version (6.2 liters per 100 kilometers).
In March of this year, the renowned Öko-Trend institute awarded its automotive environmental certificate to the A-Class. According to the institute, the A-Class not only has excellent values for fuel consumption, exhaust emissions, and noise levels, but also stands out by virtue of its environmentally friendly production processes, materials, and logistics. The experts particularly praised the A 160 CDI, stating that “the Mercedes-Benz A 160 CDI can be deemed one of the most environmentally compatible vehicles with a conventional drive system. A holistic environmental concept that takes the vehicle’s entire lifecycle into account was already employed during the compact’s development phase. For example, numerous measures have reduced emissions during the production and vehicle operation of the new A-Class by about 17 percent compared to the predecessor model. With the new A-Class, Mercedes-Benz has set new ecological benchmarks for vehicles with conventional drive systems.” The A 160 CDI consumes 4.9 liters of fuel per 100 kilometers, which translates into 128 grams of CO2.
As for what Dr. Klaus Maier, Executive Vice President Mercedes Car Group, had to say about the historic sales figure: "Ten years ago, Mercedes-Benz created the premium compact class by introducing the A-Class. Since then, the A-Class has become an integral part of our product range and laid the cornerstone for Mercedes-Benz' leading position in this segment."
An integral part of the Mercedes product range? Yes.
Available in the U.S. anytime soon? No.
And so, despite hitting the impressive 500K figure, the dreams of a compact, fuel-efficient Mercedes in America live on.
To learn more about the Mercedes A-Class and its milestone achievement, keep reading for the official press release.
Enjoy.
OFFICIAL PRESS RELEASE
Mercedes-Benz delivers 500,000th unit of the current A-Class to customer
* A-Class is an integral part of the Mercedes-Benz product range since 1997
* Customers enthusiastic about unique safety concept and versatility
* Market leadership in Germany and Italy maintained successfully
Stuttgart, Sep 04, 2007
Since the second generation of the A-Class was introduced to the market in September 2004, Mercedes-Benz has delivered 500,000 units of this compact and versatile model to customers. “Ten years ago, Mercedes-Benz created the premium compact class by introducing the A-Class,” said Dr. Klaus Maier, Executive Vice President Mercedes Car Group, responsible for Sales and Marketing. “Since then, the A-Class has become an integral part of our product range and laid the cornerstone for Mercedes-Benz’ leading position in this segment.”
The A-Class enjoys considerable customer appeal, particularly due to its unique safety concept, spacious interior and impressive versatility. The model is particularly successful in Germany and Italy, where Mercedes-Benz has been successful in maintaining its market leadership in this segment for years. Other key sales markets for the three and five-door versions of the A-Class are France and the UK. About a third of the A-Class customers opt for the fuel-efficient A 180 CDI diesel version (with fuel consumption of 5.2 liters per 100 kilometers) while another third purchases the A150 gasoline version (6.2 liters per 100 kilometers).
In March of this year, the renowned Öko-Trend institute awarded its automotive environmental certificate to the A-Class. According to the institute, the A-Class not only has excellent values for fuel consumption, exhaust emissions, and noise levels, but also stands out by virtue of its environmentally friendly production processes, materials, and logistics. The experts particularly praised the A 160 CDI, stating that “the Mercedes-Benz A 160 CDI can be deemed one of the most environmentally compatible vehicles with a conventional drive system. A holistic environmental concept that takes the vehicle’s entire lifecycle into account was already employed during the compact’s development phase. For example, numerous measures have reduced emissions during the production and vehicle operation of the new A-Class by about 17 percent compared to the predecessor model. With the new A-Class, Mercedes-Benz has set new ecological benchmarks for vehicles with conventional drive systems.” The A 160 CDI consumes 4.9 liters of fuel per 100 kilometers, which translates into 128 grams of CO2.
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